ELIZABETH GUIDER
* Cablevision-owned VOOM HD Networks has inked a carriage agreement with satcaster Orbit in the Mideast to launch its VOOM HD channel in that region.
The agreement heralds VOOM HD as the first high-def channel in that burgeoning part of the world. It also heralds Orbit as a leader in deploying high-def channels to its viewership in 23 countries.
Deal, which was brokered by thematic channels distrb ZoenMedia, was unveiled Sunday in Cannes by Orbit prexy-CEO Samir Abdulhadi, VOOM HD S VP Glenn Oakley and ZoneMedia sales director Louise Cottrell.
Orbit, a leading pay-TV satellite platform in the MidEast and North Africa, will launch VOOM HD in April, as the region's first and only HD channel.
VOOM HD programming focuses on adventure travel, fashion, luxury lifestyle, live concerts, action sports and videogaming.
Since initiating its global expansion effort 18 months ago, the VOOM HD brand has licensed 500 hours into 50 countries. The global VOOM HD channel has launched in Scandinavia, Estonia and Latvia, and will soon launch in Hong Kong and in Singapore.
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